I am Ananya
I think about brands, obsess over ideas, and spend an unreasonable amount of time thinking about why something works... or doesn’t. My work spans social media, PR, influencer marketing, and content writing.
I am a Digital Marketer.
.
ABOUT ME
CURRENTLY:
I work at the intersection of content, storytelling, and brand building, helping architecture, design, and luxury lifestyle brands find what they want to say and turn it into work people remember.
WHAT I DO
I’ve worked for 10+ brands, developing their digital presence through strategy and content.
My work spans Social Media Strategy and Management, Long-Form and Short-Form Writing, Influencer Marketing, Founder Branding, PR, SEO Research, and Event Partnerships.
I’ve also been part of India Design ID, showcasing two brands between 2025 and 2026, from pre-event ideation to on-ground activities.
WHERE IT STARTED
I studied Political Science at the University of Delhi, where I learned how public opinion is shaped and how narratives drive political discourse.
Leadership roles across college societies gave me an early sense of ownership and taught me how to turn ideas into action, an interest that eventually led me towards marketing.
BEYOND BRAND ACCOUNTS
Outside of my work with external clients, I’ve also been actively involved in managing the social media handles of the company’s founder, with the idea of building a consistent presence that strengthens her position within the industry.
This has given me hands-on experience in personal branding and a deeper understanding of how to build a strong professional presence online.
JOURNEY SO FAR
I joined Epistle as an intern in July 2024. Within a few months, I became an Executive – Digital and eventually moved up to Senior Executive – Digital in April 2025.
It’s been a steep learning curve. Working in a fast-paced environment, each stage has brought greater clarity and a broader understanding of the industry.
FROM PITCH
TO PRESS
Alongside Digital, I’ve also worked in Public Relations, securing coverage in publications including India Today Home, Commercial Design, Architect & Interiors, Hindustan Times, The Times of India and The Hindu.
From identifying media opportunities to developing pitches and coordinating with journalists, PR has been a significant part of my time at Epistle.
FEATURED WORK
I work at the intersection of content, storytelling, and brand building, helping architecture, design, and luxury lifestyle brands find what they want to say and turn it into work people remember.
CURRENTLY:
I studied Political Science at the University of Delhi, where I learned how public opinion is shaped and how narratives drive political discourse.
Leadership roles across college societies gave me an early sense of ownership and taught me how to turn ideas into action — an interest that eventually led me towards marketing.
WHERE IT STARTED
I joined Epistle as an Intern in July 2024. Within a few months, I moved into an Executive role and was promoted to Senior Executive – Digital in April 2025.
It’s been a fast learning curve, with every stage bringing more independence and a broader understanding of the industry.
JOURNEY SO FAR
CASE STUDY
01
02
03
How Instagram Reels pre-rate your meal before you take the first bite and why virality is costing restaurants the loyalty they actually need.
THE ALGORITHM ATE MY APPETITE
CERTIFICATIONS
